Tobacco Free Youth Campaign 2.0

District Commissioner of Hailakandi, Nisarg Hivare, officially launched the “Tobacco Free Youth Campaign 2.0

This campaign aims to educate and engage the youth regarding the grave consequences of tobacco consumption.

The statistics are alarming, with 51.9% of adults and 11.9% of children in Assam using tobacco in various forms.

 “Tobacco Free Youth Campaign 2.0” is spearheaded by the Department of Health and Family Welfare under the Ministry of Health and Family Welfare, Government of India. The campaign’s primary objective is to raise awareness of the detrimental effects of tobacco, particularly among the youth, through active collaboration with state and union territory authorities. The ambitious goals of the campaign include executing at least 30 Information, Education, and Communication (IEC) campaigns, designating a minimum of 160 educational institutions as Tobacco Free Educational Institutions (ToFEI), implementing at least 16 enforcement drives, and declaring at least 20 villages tobacco-free in each district. Additionally, the campaign will leverage social media platforms, promoting engagement with hashtags like #SaveTheYouthCampaign and #AbSeBandCampaign.

For individuals seeking assistance to quit tobacco, the National Tobacco Quitline services are available at 1800-112-356, providing support and guidance to help combat tobacco addiction and foster a healthier future.